Stephanie
Digital Marketing Strategist | eCommerce Growth Specialist | AI Automation Builder
About Me
I help brands improve their digital presence, build stronger content systems, and create smarter marketing workflows using a mix of strategy, eCommerce knowledge, content marketing, and AI automation.My work sits at the intersection of brand growth, digital marketing, online sales, and workflow automation. I combine creative strategy with practical systems to help brands communicate better, market more consistently, and operate more efficiently.
What I Do (Services)
Digital Marketing Strategy
I create marketing strategies that help brands clarify their message, improve visibility, and connect with their audience across digital platforms.
eCommerce Growth
I support online stores with product positioning, Shopify improvements, customer journey thinking, campaign planning, and conversion-focused ideas.
Content Strategy
I build content systems that help brands show up consistently with clear messaging, storytelling, and platform-specific content.
AI Automation Systems
I design AI-powered workflows using tools like n8n, OpenAI, Google Sheets, and Buffer to reduce repetitive work and support content creation.
Brand Positioning
I help brands define how they want to be perceived, what makes them different, and how to communicate that clearly online.
Core Skills
- Digital marketing strategy
- eCommerce growth strategy
- Shopify store optimization
- Content planning and content systems
- Brand positioning
- Social media strategy
- Meta ads and campaign planning
- AI content automation
- n8n workflow automation
- OpenAI prompt engineering
- Google Sheets automation
- Buffer and social media scheduling
- API and OAuth troubleshooting basics
- JSON formatting and workflow testing
- Customer journey improvement
Featured Case Studies
Case Study 1: TheOutletng — Digital Marketing & eCommerce Growth
Overview
TheOutletng is an eCommerce fashion brand where I worked on improving digital marketing, brand visibility, customer engagement, and sales performance.My RoleDigital Marketing Specialist, Brand Strategist, and eCommerce Support.What I Worked On
Managed brand communication and digital marketing direction
Improved Shopify store experience and user journey
Planned campaign themes and promotional ideas
Supported product storytelling and content direction
Worked on Meta ads and performance marketing campaigns
Helped coordinate visual direction for photoshoots
Improved customer engagement across digital platforms
Supported online sales growth through marketing strategy
Results
Helped increase monthly sales average from ₦4M to ₦6M
Supported the brand in hitting monthly revenue targets for two consecutive months
Improved brand presentation, customer experience, and campaign structure
Skills DemonstratedDigital marketing, eCommerce strategy, Shopify optimization, campaign planning, customer engagement, content direction, and performance marketing.
Case Study 2: Zenverra Wellness — AI LinkedIn Content Automation System
Overview
Zenverra Wellness is a wellness brand I am building around dried fruits, intentional living, clean snacking, and modern healthy routines.As part of building the brand, I created an AI-powered LinkedIn content automation system to support consistent content creation and brand storytelling before launch.Project GoalThe goal was to create a system that could turn content topics into branded LinkedIn posts without manually writing every post from scratch.The system was designed to support Zenverra’s brand voice: elegant, calming, warm, modern, premium, and emotionally intelligent.My RoleFounder, Brand Strategist, AI Automation Builder, and Content Systems Designer.Tools Used
n8n
OpenAI
Google Sheets
Buffer
LinkedIn
JSON
OAuth/API setup
Prompt engineering
What I Built
A Google Sheets content database for topics, pillars, and product focus
An n8n workflow connected to Google Sheets
An AI strategist prompt for Zenverra’s brand voice
A LinkedIn content generation system using OpenAI
Structured output fields for post content and content ideas
A Buffer/LinkedIn posting workflow
A system for turning product and wellness topics into brand-building content
Prompt StrategyThe original AI output was too generic, so I improved the prompt to make the content more aligned with Zenverra’s identity.The improved content direction focused on:“Small healthy choices create powerful lifestyle transformations.”This helped the content move away from generic wellness posts and toward stronger brand storytelling around dried fruits, healthy routines, clean snacking, and intentional living.Challenges I Solved
Google Sheets output fields showing blank content
JSON formatting issues
n8n node setup problems
OpenAI output structure issues
Buffer connection setup
LinkedIn API and UGC post errors
OAuth and access token problems
Revoked token errors
Duplicate LinkedIn post errors
Generic AI-generated content
Improving prompt quality for brand voice
ResultI created a working AI content automation system that supports LinkedIn content creation for Zenverra Wellness.The project demonstrates my ability to combine brand strategy, AI tools, automation workflows, and content marketing into one practical system.Skills DemonstratedAI automation, n8n workflow building, prompt engineering, content strategy, brand storytelling, Google Sheets automation, Buffer integration, API troubleshooting, and LinkedIn content planning.Automation Project Log
Zenverra AI Content EngineBuilt an AI-powered content workflow that generates branded LinkedIn posts using n8n, OpenAI, Google Sheets, and Buffer.LinkedIn Content WorkflowCreated a workflow that turns content topics, content pillars, and product focus into structured LinkedIn content.Brand Voice Prompt SystemDeveloped a stronger prompt system to help Zenverra’s content sound premium, warm, modern, and less generic.Workflow TroubleshootingWorked through real automation issues involving OAuth, access tokens, duplicate posts, blank fields, JSON formatting, and app connections.AI Visual Content ResearchExplored AI image and video tools to understand how AI-generated visuals, avatars, and product content can support digital marketing.Selected Tools
n8n
OpenAI
Google Sheets
Buffer
LinkedIn
Shopify
Meta Ads Manager
Canva
CapCut
Google Analytics
Excel
AI image and video tools
My ApproachI believe good digital marketing is not just about posting content. It is about building systems that make brand communication clearer, more consistent, and easier to manage.My approach combines:Strategy
Storytelling
Automation
eCommerce thinking
Content structure
Customer experience
Brand positioningThis allows me to create marketing systems that are not only creative, but also practical and repeatable.
About Me
I am Stephanie Nwaiwu, a digital marketing and AI automation professional with experience in eCommerce, brand strategy, content planning, Shopify, Meta marketing, and workflow automation.I am currently building Zenverra Wellness, a wellness brand focused on dried fruits and intentional healthy routines. Alongside this, I am developing AI automation systems that support content creation, brand growth, and digital marketing operations.My goal is to help brands use better strategy and smarter systems to grow online.
Portfolio Positioning Statement
I combine digital marketing, eCommerce strategy, and AI automation to help brands create stronger content systems, improve online presence, and build more efficient marketing workflows.
Contact
Available for digital marketing, eCommerce strategy, content systems, and AI automation projects.Email: [email protected]
Portfolio: stephanienwaiwu.carrd.co
